Scaling Upwards: The Remarkable Success Story of WP Creative’s $100k/month growth

In your own words, what does your company do?

WP Creative help businesses maximize their website potential by optimizing their websites for SEO and performance. 

We are a full-service web design agency that specializes in creating custom WordPress websites, providing ongoing support and search engine optimization. 

📈 Monthly revenue: $100,000

📈 ~% Churn: Less than 3%

📈 ~% Net profit: 20%

📈 Funding: N/A

📈 Initial cost/investment to start the company: Bootstrapped

📈 Number of team members: 25

📈 Number of founders: 2

📈 Started: 2016, January

How does the company make money?

In terms of revenue streams, we make money by offering a range of web design and marketing services to our clients. This includes custom WordPress website design and development, website maintenance and support, e-commerce development, search engine optimization, and digital marketing.

💰 Custom website development: Starting at $10k

💰 Website maintenance and support: Starting at $1k/m

💰 Search Engine Optimization: Starting at $2k/m

3 strategies that have worked to attract and retain customers? 

In terms of attracting and retaining customers, some strategies that have worked well for us include:

✅ Referrals: We get most of our new customers through word of mouth.

✅ Inbound marketing: We have a good online presence in SEO and get qualified leads every day.

✅ Strategic partnerships: We have formed partnerships with other agencies and businesses in complementary industries.

3 things that you’ve learned about hiring and retaining great talent?

When it comes to hiring and retaining great talent, some key lessons we have learned include:


✅ Culture fit is key: We prioritize finding employees who share our values and mission as a company, as this leads to greater job satisfaction and longevity.

✅ Proven operating framework: We run the company on a popular framework that helps us bring open, honest and transparent communication among team members and keep our flywheel turning.

✅ Ongoing training and development: We invest in our employees by providing ongoing training and development opportunities to help them grow and advance their careers.

✅ Employee Feedback: We regularly seek feedback from our employees to understand their needs and concerns and address any issues that may arise to improve their overall job satisfaction.


Posted

Start hiring exceptional Virtual Assistants

Learn how people are starting successful businesses